Courier Service Business Secrets

Start a Courier Service Business

You’d like your courier service business to be the best, to be the one everyone calls. So what are the secrets that could get you ahead and make your courier business the one everyone thinks of when they need to get a package to somewhere quickly and effectively. Here are a few:

1. Custom notepads

Getting your own custom notepads is a great promotional tool. You pass out notepads with your company name and contact information on it to customers and prospects. Everyone needs a notepad, something to jot down to-do lists, grocery lists and more. Soon your company name will become ingrained in their memory, and the next time they’re tapping their pen on your notepad wondering who to call to get that package delivered, they’ll know to call you.

2. Dress for success

Like any business, dressing for success will help you look more professional, and gain respect from customers and potential customers. Consider wearing a polo shirt with your courier business name on it. You could also wear a cap with your business’s name on it too. Being neatly dressed will put your customers at ease, and make them trust your abilities even more. And don’t forget to smile. Convey confidence and professionalism, and you’ll go far.

3. Love complaints

You certainly don’t want to generate complaints, but you want to know what you could be doing better. Encourage your customers to speak honestly with you, to let you know how you’re doing. When you hear complaints, try to fix them. Do your best to make the customer happy. If you can fix the problem, or at least make a good effort towards doing so, the customer will be more than likely to give you a second chance.

4. Press release

Writing a press release is a fun and free way to get publicity for your courier service. In the press release, mention what makes your new business the one to call. Talk about your services, and what you have to offer. Once completed, send the press release to your local newspaper. There’s a good chance they’ll want to do an article about you and your new courier business. An article means free publicity, which can mean more customers for you. If people see the newspaper has written about you, they’ll be more likely to choose your service as the one to call.

5. A good name

Your business should have a fun and easy-to-remember name. Stanley Brothers Courier and Errand Service Unlimited is probably not the ideal name to use. Keep it fun and snappy. How about RoadRunner Couriers or Johnny’s Courier Service. Having a name that’s easy to remember will greatly increase your business. If the name has a fun ring to it, it’ll get engrained in people’s minds more easily.

These are just some of the secrets that can turn you into an all-star courier. If you’re hard working, determined and great with people, then you can become a successful courier. Try out these secrets, and soon you’ll be at the top of your game. To learn more, read How to Start a Courier Business.